I've worked with 46 brands (and counting) over the last two years. Very few of them have had a distribution plan. When asked how they...

How do you create content that your audience actually NEEDS? What about content that will convince your audience that you're the solution...

Lead generation is/ should be a priority in your content marketing efforts. Yet, it's likely that your company isn't measuring content...

The problem is- she was taking waayy too many steps to get to her customer.